{"id":10416,"date":"2021-07-27T22:06:37","date_gmt":"2021-07-27T21:06:37","guid":{"rendered":"https:\/\/dev-test.verylvke.com\/en\/?p=10416"},"modified":"2022-05-23T20:03:56","modified_gmt":"2022-05-23T19:03:56","slug":"iprefer-hotel-program-revamp-and-potential-status-match-opportunity","status":"publish","type":"post","link":"https:\/\/dev-test.verylvke.com\/en\/2021\/07\/27\/iprefer-hotel-program-revamp-and-potential-status-match-opportunity\/","title":{"rendered":"Preferred Hotels program revamp, and potential status match opportunity"},"content":{"rendered":"\n<p>Similar to LHW, SLH and Mr &amp; Mrs Smiths, Preferred Hotels is also a hotel alliance for independent boutique hotels. They have been in the process of revamping their loyalty program in case you are interested.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><a href=\"https:\/\/dev-test.verylvke.com\/en\/wp-content\/uploads\/sites\/2\/2020\/09\/preferred-hotels-and-resorts.jpg\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"166\" src=\"http:\/\/dev-test.verylvke.com\/en\/wp-content\/uploads\/sites\/2\/2020\/09\/preferred-hotels-and-resorts.jpg\" alt=\"\" class=\"wp-image-8353\" srcset=\"https:\/\/dev-test.verylvke.com\/en\/wp-content\/uploads\/sites\/2\/2020\/09\/preferred-hotels-and-resorts.jpg 500w, https:\/\/dev-test.verylvke.com\/en\/wp-content\/uploads\/sites\/2\/2020\/09\/preferred-hotels-and-resorts-300x100.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/a><\/figure><\/div>\n\n\n\n<p><strong>[I Prefer Program]<\/strong><\/p>\n\n\n\n<p>There are currently two tiers in the <em>I Prefer<\/em> program: you sign up as an <strong><em>Insider <\/em><\/strong>and immediately enjoy room upgrade, early check-in and late check-out. After earning 50,000 points (=$5000 spend) you are elevated to <strong><span class=\"has-inline-color has-luminous-vivid-amber-color\"><em>Elite<\/em><\/span><\/strong>, with enhanced point earning rate and welcome amenity.<\/p>\n\n\n\n<p>Two new tiers will be added on August 1st: <strong><span class=\"has-inline-color has-cyan-bluish-gray-color\"><em>Explorer <\/em><\/span><\/strong>requires half of the status points of Elite, but with more or less the same benefits; and new benefits such as food and beverage credit will be added to the Elite status. <strong><span class=\"has-inline-color has-vivid-red-color\"><em>Authority<\/em><\/span><\/strong>, which is the invitation-only top tier, will enjoy free breakfast and executive lounge access where applicable.<\/p>\n\n\n\n<p>Unfortunately the benefits still look quite weak. As a comparison, LHW offers all members free breakfast, and for SLH <a href=\"https:\/\/dev-test.verylvke.com\/en\/2021\/05\/06\/instant-indulged-upgrade-with-small-luxury-hotels\/\" title=\"Instant Indulged upgrade with Small Luxury Hotels\" target=\"_blank\" rel=\"noreferrer noopener\">there are ways to immediately qualify for Indulged \/ Inspired<\/a> that offers the same benefits too. Why Preferred Hotels thinks breakfast is such an exclusive privilege that can only be awarded to their top VIP guests is beyond me.<\/p>\n\n\n\n<p><strong>[Redeeming Points]<\/strong><\/p>\n\n\n\n<p>The way I Prefer points work now is similar to Accor &#8211; 12,500 points are converted to a $25 gift certificate which can be redeemed when booking any hotels on their website. Considering you earn 10 points per dollar spent, that&#8217;s equivalent to a 2% return which is incredibly poor. <\/p>\n\n\n\n<p>They probably have realised it too, and are now moving to a redemption system that are more similar to mainstream programs such as Marriott, Hyatt and Hilton. <a href=\"https:\/\/preferredhotels.com\/offer\/i-prefer-reward-nights\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Having launched in North America<\/a>, hotels now cost a fixed price of between 15,000 points and 150,000 points a night:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/dev-test.verylvke.com\/en\/wp-content\/uploads\/sites\/2\/2021\/07\/preferred-hotels-redemption-example.jpg\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/dev-test.verylvke.com\/en\/wp-content\/uploads\/sites\/2\/2021\/07\/preferred-hotels-redemption-example.jpg\" alt=\"\" class=\"wp-image-10417\" width=\"600\" height=\"331\" srcset=\"https:\/\/dev-test.verylvke.com\/en\/wp-content\/uploads\/sites\/2\/2021\/07\/preferred-hotels-redemption-example.jpg 800w, https:\/\/dev-test.verylvke.com\/en\/wp-content\/uploads\/sites\/2\/2021\/07\/preferred-hotels-redemption-example-300x165.jpg 300w, https:\/\/dev-test.verylvke.com\/en\/wp-content\/uploads\/sites\/2\/2021\/07\/preferred-hotels-redemption-example-768x423.jpg 768w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>This definitely looks much more interesting.<\/p>\n\n\n\n<p><strong>[Status Match]<\/strong><\/p>\n\n\n\n<p>I Prefer runs frequent fast track promotions that provide easy access to their <strong><em><span class=\"has-inline-color has-luminous-vivid-amber-color\">Elite <\/span><\/em><\/strong>tier. At the moment <a href=\"https:\/\/preferredhotels.com\/offer\/mastercard-premium-offer\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">there is one for Mastercard World \/ World Elite \/ Black card holders<\/a>, where you get the status after only one eligible stay at participating hotels.<\/p>\n\n\n\n<p>According to their <a href=\"https:\/\/preferredhotels.com\/page\/iprefer\/frequently-asked-questions\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">FAQ page<\/a>:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>I currently have elite status with another hotel rewards program. Does the I Prefer Program offer status matches?<\/p><cite>Yes, you may contact members@iprefer.com and provide proof of your status at another hotel rewards program.<\/cite><\/blockquote>\n\n\n\n<p>You can also request a direct status match by sending them an email.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/dev-test.verylvke.com\/en\/wp-content\/uploads\/sites\/2\/2021\/07\/shuizhongtian.jpg\" alt=\"\" class=\"wp-image-10415\" width=\"400\" height=\"267\" srcset=\"https:\/\/dev-test.verylvke.com\/en\/wp-content\/uploads\/sites\/2\/2021\/07\/shuizhongtian.jpg 800w, https:\/\/dev-test.verylvke.com\/en\/wp-content\/uploads\/sites\/2\/2021\/07\/shuizhongtian-300x200.jpg 300w, https:\/\/dev-test.verylvke.com\/en\/wp-content\/uploads\/sites\/2\/2021\/07\/shuizhongtian-768x512.jpg 768w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/figure><\/div>\n\n\n\n<p><strong>[Refer a Friend]<\/strong><\/p>\n\n\n\n<p>If you are interested in joining I Prefer, they have started a refer-a-friend program as well. Sign up using <a href=\"https:\/\/dev-test.verylvke.com\/iprefer\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">my referral link<\/a> and both of us will get 1,000 points as a bonus.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Similar to LHW, SLH and Mr &amp; Mrs Smiths, Preferred Hotels is also a hotel alliance for independent boutique hotels. They have been in the process of revamping their loyalty program in case you are interested. [I Prefer Program] There are currently two tiers in the I Prefer program: you sign up as an Insider &hellip; <a href=\"https:\/\/dev-test.verylvke.com\/en\/2021\/07\/27\/iprefer-hotel-program-revamp-and-potential-status-match-opportunity\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[135],"tags":[111],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/dev-test.verylvke.com\/en\/wp-json\/wp\/v2\/posts\/10416"}],"collection":[{"href":"https:\/\/dev-test.verylvke.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dev-test.verylvke.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dev-test.verylvke.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dev-test.verylvke.com\/en\/wp-json\/wp\/v2\/comments?post=10416"}],"version-history":[{"count":3,"href":"https:\/\/dev-test.verylvke.com\/en\/wp-json\/wp\/v2\/posts\/10416\/revisions"}],"predecessor-version":[{"id":10420,"href":"https:\/\/dev-test.verylvke.com\/en\/wp-json\/wp\/v2\/posts\/10416\/revisions\/10420"}],"wp:attachment":[{"href":"https:\/\/dev-test.verylvke.com\/en\/wp-json\/wp\/v2\/media?parent=10416"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dev-test.verylvke.com\/en\/wp-json\/wp\/v2\/categories?post=10416"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dev-test.verylvke.com\/en\/wp-json\/wp\/v2\/tags?post=10416"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}